On the start screen, enter your website’s URL and click Next. If you’ve already used WebSite Auditor before, just click New on the top bar to start a new project. However, any of the reputable audit tools above like Semrush or Ahrefs will do a great job as well (often at a higher price point). Personally, I like Screaming Frog for technical SEO and Surfer or GrowthBar for content SEO. I run a Screaming Frog audit for most of my clients and take it to the bank, it finds one or two (or more) issues every time.
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As long as the links are relevant and add value for the reader, they’re worth adding. Don’t just link to what you think are the most important pages. Ideally, every page should have at least one relevant internal link pointing to it. Internal linking is one of the most underrated SEO strategies on the planet. You probably don’t have time to optimize every page on your site. It is a paid tool, but you can run an audit of 500 URLs for free.
Google Search Console is a tool provided for free by Google to allow site owners to monitor traffic from Google to their website. It also allows you to check for some basics like; website speed, crawling and indexing errors, top linking sites, and even notifies you if your site has been hacked. In the second step of your SEO audit, you will be able to see what are the top performing pages of your website and the top search queries for each page. With this information, you can check the page to ensure that you are sufficiently targeting that query and topic on the page and satisfying the search’s intent in the best possible way.
Ensure your sitemap doesn’t have any issues
Neglecting SEO audits result in missed opportunities, declining traffic, and loss of potential customers. Staying proactive makes sure your site remains aligned with search engine guidelines and user expectations. To underscore the importance of performance, SEO Anomaly Google launched the Core Web Vitals. These metrics help site owners gain insights into how their sites perform in real life and get tips on improving those scores. The metrics focus on loading times, interactivity and stability.
Step 1: Identify link building opportunities
- After removing these SQL-injected links, we reindexed the website.
- The issue stemmed from schema markup being automatically injected into pages but failing to match the on-page content.
- Our team of award-winning SEO specialists features some of the industry’s best, which offers your company a unique advantage.
- You can also use its keyword research tool to discover the keywords searchers use.
- We’ve partnered with several companies, however, that have hundreds of pages on their site.
Many SEOs often overlook security issues, but Google takes it very seriously. Beyond implementing HTTPS, there are a couple of areas you want to check if your site experiences problems. The tool perfectly picked up the low-quality content and explained why it scored so badly. This is exactly the type of content that Google’s human quality raters (and algorithm) are designed to flag.